9.00 – 9.05 UK
Welcome to Podcast Day 24
Join your hosts for the start of Podcast Day 24
9.05 – 9.20
Tolani Shoneye, Host, The Receipts, UK, Audrey Indome, Host, The Receipts, UK, Milena Sanchez, Host, The Receipts, UK
The Receipts Podcast is a fun and honest podcast fronted by Audrey Indome, Tolani Shoneye and Milena Sanchez. Their podcast provides unadulterated girl talk with no filter on anything from relationships and situationships to race and religion and everyday life experiences. Since its launch in 2016, The Receipts stormed up the podcast charts, and they now have 100,000+ weekly listens on Spotify and listeners from 71 countries. The podcast has been nominated for several awards and has become a trusted voice in modern conversations. In Spring 2019, The Receipts signed an exclusive deal with leading streaming platform, Spotify. They have performed incredibly popular live shows including sold out dates at Earth Hackney and at TheDrive In last summer, for their drive-through show with Fane.
9.20 – 9.25
Indie Spotlight – Message Heard
Jake Warren, Founder, Message Heard, UK
Message Heard, a podcasts company that helps brands and businesses connect with their audience in a meaningful way. Hear from Jake Warren the Founder of Message Heard how by immersing themselves within a company, they are able to better understand communication aims and ensure audience engagement with compelling stories.
9.25 – 9.35
Norbert Grundei, Head of Audio Strategy, Norddeutscher Rundfunk
“NDR Info Coronavirus Update” is considered the most successful podcast start up in Germany and was streamed more than 60 million times in the first 6 months. Hear all about it in this session.
9.35 – 10.10
Winning a successful commission
Clarissa Pabi, Senior Content Development Manager, Acast, James Cator, UK/IE Head of Podcasts, Spotify, UK, Jakob Munck, CEO, Munck Studios, Sweden
You’ve got the PERFECT idea for a show – but where should you pitch it? Three commissioners explain what they’re after, the audience they reach, and the budgets they’ve got to play with, to help you make the right choice for your project.
10.10 – 10.15
Indie Spotlight – Bear Radio
Jill Beytin, Founder, Bear Radio, Germany, Julia Joubert, Creative Director, Bear Radio, South Africa
Bear Radio is Berlin’s English-speaking podcasting network, school, and production house. Through community building and teaching, we aim to empower and showcase the diverse range of independent producers and hosts who come out of Berlin and across Europe.
10.15 – 10.25
NRK Dogme Rules
Petter Sommer, Head of Podcasts, NRK, Norway
NRK’s Petter Sommer believes that restrictions bring greater creativity. Inspired by the Dogme95 filmmaking community that brought us Lars Von Trier, he applies the idea to creating audio with a new set of rules we can use to tell stories in new and innovative ways.
10.25 – 10.35
Neurodiverse and making podcasts
Dan Maudsley, Podcast Producer, Paradise Podcast, UK
Dan was diagnosed with ADHD in 2016, and went on to produce the award-winning True Crime series Paradise for BBC Sounds. In this conversation, he speaks about how his condition shaped the podcast – and how understanding our mental health can make for a better creative process.
10.35 – 10.50
Know your Podcast listener
Rasmus Kidde, Audience Researcher, Danish Broadcasting Corporation, Denmark
What are the needs and desires that motivates podcast listening? What genres do different age groups prefer to listen to? DR has carried out a large mapping of the podcast listeners, with focus on needs and genres to understand what drives the podcast listening in different demographics.
10.50 – 11.05 – It’s a Break & Welcome back!
Join us in having a quick break or join the PD 24 Women’s Meet Up!
11.05 – 11.25
Fireside Chat, Humour
Rose Frimpong, Host, Two Twos Podcast, UK, Nana Duncan, Two Twos Podcast, UK, Dane Baptiste Comedian and host of Dane Baptiste Questions Everything, UK
Dane Baptiste, Comedian, from Questions Everything Podcast speaks to Two Twos Podcast, a weekly podcast with two black lesbians living in London speaking their unapologetic truth whilst creating a safe space for people like themselves and bridging the gap between LGBT+ people and Cis gendered straight people!
11.25 – 11.30
Indie Spotlight, Mags Creative
A leading podcast production and promotion studio, using the spoken word brings us all closer together. Find out how they share knowledge, passion and happiness to create meaningful connections worldwide.
11.30 – 11.40
A digital strategy for the future
Caroline Pouron, Head of Digital Content, Sveriges, Sweden
How does the New Head of Digital see the future for Swedish Radio with a special focus on podcasting.
11.40 – 12.05
RedHanded’s Guide to getting funded
Suruthi Bala, Host, RedHanded, UK, Hannah Maguire, Host, RedHanded, UK
After almost 200 episodes of RedHanded and a true crime book – the show is an internationally renowned hit podcast. RedHanded was also Spotify’s number 1 most popular true crime podcast in the UK in 2020, and the show even landed silver place in the Listeners’ Choice category at the BPAs in 2020!
12.05 – 12.10
Indie Spotlight – Studio Ochenta
Lory Martinez, Founder, Studio Ochenta, France
Studio Orchenta, a brand new multilingual podcast studio dedicated to raising voices across cultures.
12.10 – 12.20
One major distribution platform you’re ignoring: The open web
Aude Baron, Editor-in-Chief, Eurosport, France and Mathieu Genelle, Owner, Les P’tites Histoires We all know it’s important to have a solid app strategy and presence: Apple, Spotify, Castbox… but what if your biggest platform for potential growth is Chrome? Find out how podcasters are using the open web to drive significant shares of their listens.
12.20 – 12.50
Panel – Branded podcasts
Rune Born Schwartz, Managing Director, Munck Studios, Denmark, Darryl von Däniken, Managing Partner, BrandAudio Media, Switzerland, Marvin Jacobs, Creative Director and Co-Founder, Airborne, the Netherlands
Branded content is quickly becoming the money-maker in podcasting. In this session you will hear from 3 of Europe’s best and quirkiest minds and find out how they do it well.
12.50 – 13.00
Introducing Amazon Music
Craig Strachan, Head of Podcasts, Amazon Music, UK
Having recently launched podcasts in their service, Craig wanted to give you an introduction to Amazon Music and what they’re up to in the world of podcasting.
13.00 – 13.25 – It’s a Break! – Join us in having a quick break.
13.25 – 13.45
The creation of Happy Place
Fearne Cotton, Broadcast, Author and Podcast Host, UK, Holly Bott, Managing Director, Entertainment, YMU Group, UK
Join Fearne Cotton in an intimate discussion on embracing change and transforming her career from the bright lights to founding one of the UK’s leading multi-faceted wellbeing brands, Happy Place.
Fearne will be in conversation with Holly Bott, leading talent agency, YMU Group’s Managing Director of Entertainment, to discuss how Fearne built the brand from a place of compassion, into a multi- faceted brand with the podcast, festivals, music album, books and meditation series on Amazon.
13.45 – 13.50
Indie Spotlight – Don’t Skip Media
Christina Moore, Founder, Don’t Skip Media, UK
Don’t Skip produce audio content for smart devices and bring audio specialists together in one hub, find out more in this Spotlight.
13.50 – 14.05
Using podcasts to drive paid membership: The Tortoise case
Katie Vanneck-Smith, Co-Founder and Publisher of Tortoise Media, UK, Basia Cummings, Editor and Host, Tortoise Studios, UK
Publishers are capitalising on their audio offering to deeply engage audiences and convert them into paid subscribers. Find out how Tortoise is building an audio-first newsroom and distributing podcasts both in front of and behind their paywall.
14.05 – 14.20
Adam Bowie, Business Development Manager, BBC World Service, UK
Adam Bowie is a Business Development Manager for the BBC World Service. He has worked with the BBC for five years across the BBC World Service’s portfolio, carrying out strategy, and helping extend the BBC’s podcast carriage globally. He’s talking to Podcast Day 24 about podcast trends.
14.20 – 14.35
WhatsApp me the news
Magali Philip, Journalist, Podcast Producer & Deputy Head of New Platforms, RTSinfo, Switzerland, Theodora Louloudis, Podcast Editor, The Telegraph, UK
WhatsApp is a great distribution platform for meeting readers where they’re at and delivering short- form audio stories, yet the platform is not exactly “publisher-friendly”. Find out how The Telegraph and RTS have built WhatsApp-native podcast strategies and how you can also start speaking directly to your audience via chat apps.
14.35 – 14.55
Andrea Marsh, Supply Partnership Director, DAX Global, UK, Pierre Orlac’h, Founder & Co-Director, Bababam, France, Don Amaechi, Head of Sales, Adelicious, UK, Benjamin Masse, Managing Director, Market Development and Strategy, UK, Lisette Preston-Barnes, Xperi, Business Development Director EMEA & ANZ, UK
15.00 – 15.15 – It’s a Break! – Join us in having a quick break
15.15 – 15.35
Telling stories faithfully- where we go next?
Tony Phillips, Editorial Consultant, UK
Tony Phillips’ audio career has taken him from producing and commissioning at BBC Radio, to Vice President at WNYC Studios, New York and to Broccoli Content in the UK. Tony, currently an editorial consultant and PhD candidate at UEA, Norwich, will reflect on lessons from the past and how they might offer direction and clarity for the future of audio.
15.35 – 15.45
British Podcast Awards
Matt Deegan, Founder, British Podcast Awards
Matt Deegan from the British Podcast Awards talks through a new project that the BPA team have been working on, looking at the audiences of British Podcasts. Find out more at Podcast Day 24.
15.45 – 15.55
“Mal angenommen – What if”
Sophie von der Tann, Political correspondent ARD, Berlin, Germany
What if Germany stopped exporting weapons? What if there was a universal basic income? What if Cannabis was legalized? Each week a team of ARD Berlin correspondents discusses what would happen if such scenarios and political ideas became reality. Their aim is to show possible solutions to current problems, so that listeners can develop their own opinions on what the future should be like. „Mal angenommen“ is particularly popular among young listeners, has been awarded the Prix Europa and belongs to the best performing podcasts in Germany.
15.55 – 16.05
German Podcast Awards
Martin Liss, Media & Management Consultant, Germany, Christoph Faulke, AxelSpringer
A look at the nominations and the contenders for the German Podcast Awards.
16.25 – 16.25
Panel: Search and discovery
Preeti Naini, Senior Product Manager, Gracenote, UK, Jay LeBoeuf, Head of Business Development, Descript interviewed by Matt Deegan
Platform providers must be intelligent in knowing what podcast listeners want to hear before the listener knows themselves. Find out about the tools and technologies available for search and discovery making your content more discoverable. Plus make editing easy – how can you easily make your podcast sound better. This very practical session looks at two companies who are offering solutions to podcast platform providers and podcasters
16.25 – 16.35
Sponsored session – Omny Studios: From Content Creation to Distribution & Everything In- Between: Key Drivers in Developing a Robust Podcast Strategy
Ioana Fendrihan, Director, Account Management, Triton Digital, Spain, Iwan Reuvekamp, Audio/Voice Innovation Manager, DPG Media, the Netherlands
With the continuous growth of the global podcast industry, it is now more important than ever to develop a sustainable and powerful strategy to succeed in this fast-paced medium. Join Triton Digital’s Ioana Fendrihan as she sits down with DPG Media’s Iwan Reuvekamp to dive deep into the key components of a competitive podcast strategy including content creation, distribution, monetization, and optimizing your reach, as well as the technology available today to help you streamline this process. Additionally, this informative and insightful session will provide you with the tools you need to not only establish your podcast strategy, but to continuously innovate it and remain competitive in today’s exciting and continuously evolving landscape.
16.35 – 16.45
Genstart: Denmark’s no.1 podcast
Knud Brix, Host, Genstart, Denmark
How did Genstart manage to become the number one news podcast in less than a year? Host Knud Brix will talk about the innovation process, the value of being personal in the mainstream news world and the dramaturgical model that challenged storytelling in Denmark.
16.45 – 17.00
Jonathan Wall, BBC Sounds
17.00 – Goodbye Europe & Hello North America!