Podcast Day 24 Opens in Australia – A full day of podcast knowledge, learning and entertainment!
- Podcast Day 24 is a 24-hour event Online and In-person starting today at Sydney Australia 9.00am / 7.00am KL, Malaysia / 7.00am Beijing, China
- Join the best of the podcast industry the team from Coronacast, Spotify’s A1 The Show – Jazmine Nikitta, Jade Le Flay and 24 Karat Kev, Laura Byrne and Brittany Hockley (Life Uncut), Victoria Devine (She’s On The Money), Stephanie Coombes, iHeartPodcast Network Holly Wainwright, Mamamia, Andrew Davies, ABC Audio, Kellie Riordan and Deadset Studios…
7th June 2021, Sydney: Podcast Day 24 is Open, starting in Sydney, Australia – Join the best of the podcast industry! Bringing together over 100 speakers, in over 90 sessions from each of the regions across 24 hours, the event starts in-person in Sydney’s Overseas Passenger Terminal and online to more than a thousand viewers across the world.
In his opening statement James Cridland said, “It’s 7.25 in New York; Midnight 25 in London; 9.25 in Melbourne; and around the world it’s time for the planet’s podcasting conference. Welcome to Podcast Day 24 – with Omny Studio”. He went on to say that sadly Melbourne is back in lock down and that it’s been a long time since many in the room were part of an in-person event. He also thanked the ABC who’s Ozpod event “is responsible in large part for the health of the podcasting industry in this country”. With that thought the conference started with a look at some of the trends in Australia podcasting today.
Sessions have already covered Podcast listening trends – huge leap for listening in Australia in 2021, with a growing number of listeners on platforms such as iHeart and Spotify with Richard Palmer, Triton Digital and Jamie Chaux, Commercial Radio Australia.
Kellie Riordan joined the event in the Spotlight talking about her journey in the podcast world. Her motivation and inspiration. She said ‘the future is independent production…Be format driven, Be Audience focused – put audience at the centre of every decision you make!”
We have also heard about how to engage with listeners – You should have one call to action! Your audience is probably doing other things so you need to be clear said Andrew Davies, ABC.
The team from Coronacast as joined the event. This was a fabulous session in which the hosts, Dr Norman Swan, Tegan Taylor, and Coronacast’s producer, Will Ockenden, interviewed by Steve Ahern OAM. A frank and open discussion was had on how they create the podcast, how they connect with the audience and the role they have played in the pandemic. Will went into detail about how they tailor content to be used at national and local level. It’s clear they put the audience at the centre of their podcast design as they join in the efforts to provide public health information.
Nicole Goodman from Sound Cartel delivered her thoughts on why quality sound and audio is important and how full-service audio branding, content and podcast production is at the heart of Sound Cartel.
Monetisation is such a hot topic and joining James Cridland on a panel to discuss this were Richard Phelps, Xperi, Sam Moles, Whooshkaa, Fayad Tohme, NOVA Entertainment. They discussed premium podcast content, building catalogues of talent, there is still room for growth who could be potential advertisers. The panel discussed ad insertion, content and context and taking advantage on what you know. A really knowledgable panel discussing what you should be doing to drive revenue.
Join the Australian podcast community…
Join the event to hear from companies and creators behind podcast successes and, for those lucky enough to attend in-person, network with the podcast sector in one of the most exciting podcast markets in the world! Companies joining the event include Spotify, Acast, ABC, Commercial Radio Australia, ARN’s iHeartPodcast Network, Deadset Studios, Mamamia, Sound Cartel, Omny Studio and many more!
It’s still possible to register for the event!